1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
I believe the target audience is aimed solely at males because they advise the male gender on how to lose weight, I have come up with this decision because the article is based on the life style of a previously overweight film director and artist; Plan B. I think the psychographic group that goes with this text is mainstreamers, I think this because it is only mainstreamers that go with the flow of losing weight because now it is the norm. His lifestyle is represented in this article so that his target audience can get to know the artist as a person.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
The article does more than entertain because it provides the audience with information regarding Ben Drew's lifestyle and his dress sense. It also shows plan B with the determination he had to have to lose weight, viewers can also learn to become more dedicated and more successful.
3) What codes/conventions of print interviews can you find in the article?
This article follows some of the main codes and conventions of a print interviews. An example of this is the use of quotations, this suggests that there is authenticity in the article and it is Plan B that is actually talking here.
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
The thing that keeps the audience enticed is how Plan B talks about his political views, This kept the audience interested as Plan B's political views were not particularly dominant so it shows that the audience would be engaged as it challenges the dominant ideology.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
We can see cross promotion in this article through the way Ben Drew talks about his political views this is cross promoted with his TEDx Lecture.
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
The target audience for NME would be 55 per cent Male to 45 per cent females. I would say this because NME is a music magazine and also shows the occasional film reviews and news, I would also say this because the first picture seen is of Plan B putting his hood on with a cigarette in his mouth.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
This NME article does more than entertain the audience because it creates a sense of personal identification with Plan B's core target audience. This is shown through Ben Drew's use of slang/colloquialism, an example being when Plan B says " I thought,' Ah, for fuck's sake...". This creates a sense of personal identification as its the language that these youths understand nowadays.
Leading on from this I would say that this article touches upon personal relationship with Plan B as it creates Plan B as being a father figure to the youths as he is the one fighting politically and the right way unlike some of the youths that are being tempted to commit crime.
3) What codes/conventions of print interviews can you find in the article?
One of the codes and conventions of print interviews that were used in this article is the use of quotes. The use of quotes in this article is interesting as it helps and gives the audience an understanding of Plan B's political views and his ideological beliefs. The quote that stands out the most in this text is "Plan B attacks David Cameron". This is effective in using the codes and conventions as it already suggests the type of people this Music magazine article is targeted at, this may have also been used to increase Plan B's reputation as being a saviour for the youth.
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
The article gets the reader to keep on reading on as it makes constantly will throw in key dates or key details regarding Plan B's film "Ill Manors" or his soundtrack or the actors such as "Riz Ahmed" that will be in Ben Drews Film.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
The cross promotion that is shown with this article is with the Ill Manors Film and Plan B's TEDx Lecture. The cross promotion that is shown with Plan B's TEDx Lecture is the fact that he is sharing his ideologies with the audience and trying to get them to agree with what he is saying. It cross promotes with the film and soundtrack through the way it subtly mentions Actors In the film and through the way it gives the audience dates for when the soundtrack and film will be released.
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
The ideal target audience for this article would be 50 per cent male and 50 per cent female with the social class A B C1 this is because the guardians core target audience are more left winged so having Plan B's beliefs being shown will challenge some of the dominant ideologies regarding youth. Furthermore, I went onto say that it would go with the social class of C1 being the main Guardian target audience are meant to be educated enough to understand some of the language that is used.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
This article relates to personal identification as Ben Drew talks about his past experience and his struggles. This is personal identification because it relates to the middle class people out there that are struggling to keep there children away from crime because the government are the ones that are taking away the things that helped children stay off streets, but now they have nowhere to go to let loose or be themselves.
3) What codes/conventions of print interviews can you find in the article?
One of the codes and conventions of print interviews that were used in this article is the use of quotes. The use of quotes in this article is interesting as it helps and gives the audience an understanding of Plan B's political views and his ideological beliefs. The quote that stands out the most in this text is "I love directing. But does my art change lives? I don' t think it does'". This stood out the most to me because it makes the audience feel the pain that Plan B is going through.
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the reader interested in the article to the very end?
The article includes hyper links to more reviews articles on the movie from different columnists but also social media on the side has been interviewed into the article, places to leave comments or follow the social sites to keep updated with any latest news of follow up features of the movie.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
Synergy is shown in the article is shown in relation to Plan B's Tedx Lecture as it talks about plans B's beliefs and ideologies. It also shares synergy with the Ill Manors Film as it give links to ratings and reviews to the film.
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
The target audience for this article would be a lower-middle class and appeals a little bit more to women as it shows more trivial matters than urgent matters.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
This article would be entertaining for the audience as it highlights the critical side of Ill Manors and how it could cause a Moral Panic
3) What codes/conventions of print interviews can you find in the article?
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the readerinterested in the article to the very end?
The article uses pictures and videos to engage the audience instead of just text. A picture of Drew himself is included within the narrative as well as of a shot from the movie with Riz Ahmed facing a gun at his reflection in the mirror. The all doubtfully suggest the amount of attention and love a child requires during its childhood to really form a sane and what appears to be 'respectful and successful' in society.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
1) Identify the target audience (demographics/psychographics) for this magazine. How is that particular audience attracted?
The target audience for this article would be a lower-middle class and appeals a little bit more to women as it shows more trivial matters than urgent matters.
2) Does the article do more than just entertain? How? (Think of Uses and Gratifications theory) What audience pleasures does the article offer?
This article would be entertaining for the audience as it highlights the critical side of Ill Manors and how it could cause a Moral Panic
3) What codes/conventions of print interviews can you find in the article?
4) How is narrative used to tell a story in each interview? Clue: what is it that keeps the readerinterested in the article to the very end?
The article uses pictures and videos to engage the audience instead of just text. A picture of Drew himself is included within the narrative as well as of a shot from the movie with Riz Ahmed facing a gun at his reflection in the mirror. The all doubtfully suggest the amount of attention and love a child requires during its childhood to really form a sane and what appears to be 'respectful and successful' in society.
5) What synergy can you find between this text and the broadcast examples we have studied so far?
The synergy that is shown is in relation to the images that are taken from a scene in the film.
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